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Lets Talk About NIL: Invest In Women’s Sports

Invest in Women SportsWomen athletes are leading the way in NIL.Brands want to work with them. Audiences engage with them. Social media amplifies them.And the data is undeniable, women athletes consistently outperform in authenticity, influence, and conversion....

Lets Talk about Tax Baby! And A Little Bit Of NIL

1099 vs. W‑2Athletes listen up!! Both earn $100,000 in 2025. The tax outcomes are very different.A lot of people assume $100k is $100k.But how you earn it, completely changes your tax bill, especially in California.1099A 1099 worker pays both the employer and employee...

Lets Talk About NIL: Families Are Part Of The NIL Ecosystem

Families have been navigating value, leverage, and risk in college sports long before NIL was ever legalized. They were doing the work quietly, strategically, and often without any institutional support because the system left them no alternative. Where I think the...

Choosing An NIL Agent

Choosing an NIL agent isn’t just about who can get you deals, it should be about who can protect your eligibility, your money, and your long‑term opportunities.In today’s NIL world, anyone can call themselves an “agent.” There’s no real barrier to entry, no...

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